WHY ARW VISIONS IS PENSACOLA’S PREMIER WEBSITE DESIGN FIRM

WHY ARW VISIONS IS PENSACOLA’S PREMIER WEBSITE DESIGN FIRM

  1. ARW Visions allows Pensacola area businesses to tailor a website to fit their target audience and individual needs. There is no template, it’s all about customization.
  2. Superior products and affordable prices are available for Pensacola businesses to propel themselves to the top of their target audience’s list.
  3. With 20 years of design experience, the staff is committed to creating a design that you’re happy with and one that attracts attention for your business or product.
  4. The success of your Pensacola area or global business means success for ARW Visions.
  5. For Pensacola companies needing E-Commerce website design, the team at ARW Visions is dedicated to web design that garners profits for you.
  6. Pensacola businesses and global corporations will receive the latest advice on technology and the tools that are critical for success on the web.
  7. ARW Visions is continually engaged in research for the best, most effective software available for your Pensacola website design needs.
  8. The relationships built between the ARW Visions team and its Pensacola businesses are long term. Satisfaction is the goal and enhancing the customer’s web presence is critical.
  9. Customer service is a number one priority for ARW Visions. Pensacola locals can deal with real people committed to the success of their company.
  10. Website designs should be simple, informative and engaging. ARW Visions will design your Pensacola business website to motivate client action and receive results.

10 Photoshop Tips for Website Design

  1. Sketch your design out before attempting to build it or augment it in Photoshop. It’s easier for a web designer, or anyone for that matter, to have a clear vision before starting a project.
  2. Set up the grid, ruler system and snapping option in Photoshop. As a web designer you need to know where each pixel will be placed and having the measurements will save time and the hassle of revamping a design.
  3. Choose your colors and stick with them. Using number values will keep this consistent.
  4. Customize Photoshop. This is your workspace as a web designer, allowing it to be user friendly and tailored to your needs will make the usage experience more efficient and pleasant.
  5. Organize your Photoshop platform. Keeping PSD layers in order and correctly naming files will save time when redesigning and/or changing items.
  6. Learn the Photoshop shortcuts, they will streamline the design process by saving valuable time for the web designer.
  7. Do not overuse effects. Less is typically more when it comes to design elements.
  8. Be very familiar with the Step Backward button, this will save a monumental amount of time if a mistake is made.
  9. Defaults are not your friend. As a web designer it’s all about customization. Customize brushes and other tools to compliment individual needs.
  10. Photoshop offers plug-ins, some excellent and some gratuitous, research the plug-ins available and any specifically tailored to web designers. Simple plug-ins can serve to save hours of time and still create custom looks.

SEO is not enough – Webdesign for the User

I have read article after article about how to best optimize your site, so that you can improve your search engine rank. This is great. Seriously, what good is a site if no one sees it.  Not very much good at all.  The down fall of most of these SEO articles is that they don’t tell you what to do once you get people to your site. They ignore the most important part of the equation. The user experience.

 

Once a viewer lands on your site you have about 10 seconds to grab their attention, so you better have something good in store for your perspective customer. If you don’t it is adios amigo, and they are off to your competitors site to spend their hard earned dollar.

 

Be Consistent

Make sure your message is consistent with your keywords and that your customers are not confused with mixed messages, and multiple offers.

 

You Have Come to The Right Place

Reassure your reader that they have come to the right place.  Most people want to know right away the purpose of the page, so make it clear.  Place some text or maybe an image at the top of the page with instructions on how to proceed.

 

Use Headings (like this one)

People don’t want to work hard when viewing your site, so make it easy.    Divide your content into sections with concise and informative headings.  This will give the casual ‘scanner’ a chance to stumble upon some important content that might have been missed without easy to read headings.

 

Clear Call to Action

Whether it’s a sign up for news or a buy now button, make sure your reader knows exactly what to do.  Avoid any unnecessary distractions, and even offer multiple call to actions.

 

The Thank You Page

The thank you page can be much more than just a thank you page.  Use this time with your user to offer additional services, or newsletter sign up.  Be creative!

 

Try New Things

Make sure you test multiple landing page layouts, and have friends or co-workers test your landing pages.

 

Posted in SEO